News

Sereno Group recently announced the recipients of its Joanne Knapp Community Service and Sereno Group Spirit Awards. Bev Harada, an associate in Sereno Group’s Saratoga office, received the company’s Joanne Knapp Community Service Award for 2016. Susan Lewandowski an associate in Sereno Group’s Palo Alto office, received the company’s Sereno Group Spirit Award for 2016.
Sereno Group was honored as one of the top 50 philanthropic corporate organizations in Santa Clara County for 2015 by the Silicon Valley Business Journal. Sereno Group was recognized as a result of the efforts from its 1% for Good movement.
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Sereno Group Recognized by Inc. Magazine as One of America’s Fastest-Growing Private Companies
Inc. magazine names Sereno Group to its 35th annual Inc. 5000, an exclusive ranking of the nation’s fastest-growing private companies. Sereno Group is ranked 4565 on the list.
Sereno Group Adds an Impressive and Sizable Collection of Talented Realtors in the First Half of 2016
The company continues its growth in Silicon Valley and Santa Cruz County. Sereno Group announced the addition of over 30 talented Realtors across its offices in Silicon Valley and Santa Cruz County.
Sereno Group Celebrates 10 Year Anniversary by Closing-Out a Marvelous First Half of 2016
Sereno Group rocks the first half of 2016 with $1.3 Billion in sales volume with a stellar average sales price of $1.3 Million. This amazing first half completes Sereno Group’s first decade of being in business. During July Sereno Group will be celebrating its 10 year anniversary.
Sereno Group Named Bay Area Top Workplace for the Seventh Consecutive Year
For the seventh consecutive year, Sereno Group has been named as one of the best places to work in the greater Bay Area by the Bay Area News Group in its prestigious Top Workplaces 2016 list. The annual profile identifies the top 100 places to work in the Bay Area’s Santa Clara, San Mateo, Contra Costa, Alameda, and Santa Cruz counties.
Sereno Group Announces the 2015 Joanne Knapp Community Service Award and Sereno Group Spirit Award Recipients
Jeanne MacVicar, an associate in Sereno Group’s Los Altos office, received the company’s Joanne Knapp Community Service Award for 2015. Chris Clayton an associate in Sereno Group’s Westside Santa Cruz office, and Victoria Attanasio, an associate in Sereno Group’s Los Gatos office, received the company’s Sereno Group Spirit Award for 2015.
Silicon Valley Business Journal Recognizes Sereno Group as one of the Top Philanthropic Organizations
Sereno Group was honored as one of the top 50 philanthropic corporate organizations in Santa Clara County for 2014 by the Silicon Valley Business Journal. Sereno Group was recognized as a result of the efforts from its 1% for Good movement.
Sereno Group continues its fantastic momentum adding a group of talented sales associates to the fold
The company continues its impressive growth trajectory. In the third quarter of 2015 Sereno added a remarkable assembly of Realtors, featuring: Nancy Reynolds, Tracey Kroot, Michelle Farrington, Cindy Mueller, Michael Formico, Parker Sharp, Stepfanie Nguyen, Bryan Hanson, Shanne Carvalho, and the Erdal Team (featuring Nil Erdal, Pelin Erdal, and Kevin Swartz).
Inman News Recognizes Sereno Group’s Website as One of the Nation’s Best
Sereno Group has been recognized by Inman News as having one of the best real estate brokerage websites in the nation. The Sereno Group website ranked in the top 5 in Best Map Search and Best Conversion Strategy.
Sereno Group Expands Its Saratoga Office
The company continues to grow its presence in Saratoga and throughout Silicon Valley. Sereno Group has expanded its downtown Saratoga office. Along with the additional office space the company has added several industry experts and accomplished Realtors to work out of the Saratoga office, most notably: Alan Aoyama, Lynne Olenak, Erdal Team (Nil Erdal, Pelin Erdal and Kevin Swartz), Tracey Kroot, and the Faylor Team (featuring John Faylor, Daniel Goni, Michael Lauck, and Teri Lewis).
Sereno Group Recognized as One of the 2015 Top Bay Area Corporate Philanthropist by the San Francisco Business Times
The company was honored as a top philanthropic corporate organization in San Francisco, San Mateo, and Santa Clara County for 2015 by the San Francisco Business Times. Sereno Group ranked number 56, contributing $421,012 to local charities and community based organizations. Sereno Group’s recognition was the direct result of its 1% for Good movement.
Sereno Group Kicks-off the Summer by Adding a Group of Seasoned Agents
The company continues its impressive growth across its offices in Silicon Valley and Santa Cruz County. In the second quarter of 2015 Sereno added a remarkable assembly of Realtors, featuring: Alan Aoyama, Barbara Manning, Jeffrey Crittenden, Lynne Olenak, Ron Fry, Tom Bradley, Zach King, and the Faylor Team (featuring John Faylor, Daniel Goni, Michael Lauck, and Teri Lewis).
Inman 5 Questions with Chris Trapani
Sereno Group CEO, Chris Trapani, was recently interviewed by Inman; click the link to read his insight into the real estate industry.
REAL Trends Ranks Sereno Group Among the Top Brokerages in the Nation
Sereno Group was named to the prestigious REAL Trends 500 Report of the nation’s top producing brokerages, solidifying their reputation as a national market leader. For 2014, Sereno Group ranked 56th in overall sales volume and sixth in highest average sales price. Additionally, Sereno Group has been on an impressive five year run, ranking 28th in the nation for overall sales volume increase over the past five years.
Sereno Group Announces the Addition of Alan Aoyama
Alan has joined the Sereno Group Saratoga office. For over twenty years, he has built an impeccable reputation through his commitment to the local community, hard work, and his authoritative knowledge of real estate and the local market.
The Why Behind Housing’s Low Inventory Levels in Silicon Valley
There has been a great deal of discussion regarding the lack of available residential real estate inventory throughout Silicon Valley. Very little, however, has been written about the reasons why this is so, especially after the economic challenges of 2008-2011.
Sereno Group Starts the Year Strong by Attracting a Bevy of Skilled Realtors
Sereno Group continues its growth. In Q1 of 2015, the company added several skilled Realtors across its offices in Silicon Valley and Santa Cruz County.
Sereno Group Opens Its 8th Office
The company continues its organic and smart growth. The office is strategically located in Westside Santa Cruz. The office and the agents will serve markets throughout the entire Santa Cruz and Monterey coastal areas.
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SERENO GROUP’S 1% FOR GOOD MOVEMENT HAS DONATED OVER $200,000 YEAR TO DATE TO LOCAL CHARITIES AND COMMUNITY ORGANIZATIONS IN 2014
Sereno Group announced today that its 1% for Good philanthropy movement has donated in upwards of $215,000 during the first half of 2014 (January 1 – June 30) to local community minded organizations and charities.
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ICE BUCKET CHALLENGE
Watch CEO, Chris Trapani help raise money and awareness for the ALS “Ice Bucket Challenge”
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SERENO GROUP TOPS $1.2 BILLION IN SALES FOR THE FIRST HALF OF 2014 
Sereno Group announced today their mid-year 2014 sales volume has surpassed $1,200,000,000 through June 30th, an increase from $1,100,000,000 from its 2013 production for the same period.
SERENO GROUP NAMED A BAY AREA TOP WORKPLACE FOR THE FIFTH YEAR IN A ROW
For the 5th year in a row, Sereno Group has been named as one of
the best places to work in the greater Bay Area by the Bay Area News Group in their prestigious TOP
WORKPLACES 2014 list

News Archive   2014 | 2013  |  2012  |  2011  |  2010  |  2009  |  2008  |  2007  |  2006

2014

SERENO GROUP RECOGNIZED AS ONE OF THE TOP PHILANTHROPIC ORGANIZATIONS IN SANTA CLARA COUNTY BY THE SILICON VALLEY BUSINESS JOURNAL

SERENO GROUP’S 1% FOR GOOD MOVEMENT HAS DONATED OVER $200,000 YEAR TO DATE TO LOCAL CHARITIES AND COMMUNITY ORGANIZATIONS IN 2014

SERENO GROUP TOPS $1.2 BILLION IN SALES FOR THE FIRST HALF OF 2014

SERENO GROUP NAMED BAY AREA TOP WORKPLACE FOR THE FIFTH YEAR IN A ROW

SERENO GROUP PALO ALTO’S JENNIFER ANDERSON NAMED TO REALTOR MAGAZINE’S PRESTIGIOUS 30 UNDER 30 2014 CLASS

SERENO GROUP REAL ESTATE RANKED AMONG THE TOP BROKERAGES IN THE NATION FOR OVERALL SALES VOLUME, AVERAGE SALES PRICE, AND TRANSACTION INCREASE FOR THE PAST 5 YEARS BY REAL TRENDS, INC.

SERENO GROUP ANNOUNCES THE OPENING OF ITS NEW APTOS, CALIFORNIA OFFICE

SERENO GROUP AWARDS THE SERENO GROUP SPIRIT AWARD TO OWEN HALLIDAY 

SERENO GROUP AWARDS THE JOANNE KNAPP SERVICE AWARD TO KIRSTY DUNCAN

2013

SERENO GROUP RECOGNIZED AS ONE OF THE TOP PHILANTHROPIC ORGANIZATIONS BY SILICON VALLEY BUSINESS JOURNAL

SERENO GROUP RECOGNIZED AS ONE OF THE TOP PHILANTHROPIC ORGANIZATIONS BY SILICON VALLEY BUSINESS JOURNAL

SERENO GROUP LOS ALTOS ANNOUNCES THE LOS ALTOS SENIOR CENTER AS THEIR 1% FOR GOOD 4TH QUARTER RECIPIENT

SERENO GROUP PALO ALTO NAMES LEUKEMIA & LYMPHOMA SOCIETY AS THEIR 1% FOR GOOD 4TH QUARTER RECIPIENT

SERENO GROUP WILLOW GLEN NAMES ROTARY PLAYGARDEN AS THEIR 4TH QUARTER 1% FOR GOOD RECIPIENT

SERENO GROUP LOS GATOS NAMES YOUTH SCIENCE INSTITUTE AS THEIR FALL 1% FOR GOOD RECIPIENT

SERENO GROUP IS RECOGNIZED AS ONE OF THE LARGEST PRIVATE COMPANIES IN SILICON VALLEY

SERENO GROUP LOS GATOS NAMES YOUTH SCIENCE INSTITUTE AS THEIR FALL 1% FOR GOOD RECIPIENT

SERENO GROUP ANNOUNCES THE ADDITION OF BRIAN BERNASCONI TO ITS LOS GATOS OFFICE

SERENO GROUP ANNOUNCES THE ADDITION OF MIKE O’BOY TO ITS SANTA CRUZ OFFICE

SERENO GROUP ANNOUNCES TOM BREZSNY TO JOIN THE SERENO GROUP SANTA CRUZ OFFICE 

SERENO GROUP POSTS $1.1 BILLION IN HOME SALES FOR THE FIRST TWO QUARTERS OF 2013

SERENO GROUP SANTA CRUZ ANNOUNCES GRIND OUT HUNGER AS THEIR 1% FOR GOOD 2ND QUARTER RECIPIENT

SERENO GROUP SANTA CRUZ ANNOUNCES MONTEREY BAY SALMON AND TROUT PROJECT AS THEIR 1% FOR GOOD 2ND QUARTER RECIPIENT

SERENO GROUP WILLOW GLEN ANNOUNCES THE AMERICAN DIABETES ASSOCIATION AS THEIR 1% FOR GOOD 2ND QUARTER RECIPIENT

SERENO GROUP PALO ALTO ANNOUNCES BRING ME A BOOK AS THEIR 1% FOR GOOD 2ND QUARTER RECIPIENT

SERENO GROUP REAL ESTATE RANKED AMONG THE TOP BROKERAGES IN THE NATION FOR HIGHEST PER AGENT PRODUCTIVITY, OVERALL SALES VOLUME, AND HIGHEST AVERAGE SALES PRICE BY REAL TRENDS, INC.

GUY KAWASAKI NAMED AS THE KEYNOTE SPEAKER FOR SERENO GROUP’S UPCOMING SERENO SESSION COMPANYWIDE EVENT 

SERENO GROUP HOSTS ANOTHER SUCCESSFUL E-RECYCLE DAY TO CELEBRATE EARTH DAY 2013

SERENO GROUP ATTENDS WHO’S WHO IN LUXURY REAL ESTATE’S 11TH ANNUAL SPRING RETREAT 

SERENO GROUP POSTS $387 MILLION IN 2013 FIRST QUARTER HOME SALES 

SERENO GROUP SET TO SUPPORT THIS WEEKEND’S 36TH ANNUAL LOS GATOS ROTARY GREAT RACE

SERENO GROUP ANNOUNCES THEIR SPONSORSHIP OF GIRLS ON THE RUN OF SILICON VALLEY

SERENO GROUP LOS ALTOS ANNOUNCES PARTNERS FOR NEW GENERATIONS AS THEIR 1% FOR GOOD 2ND QUARTER 2013 RECIPIENT

SERENO GROUP LOS GATOS ANNOUNCES MUSIC FOR MINORS AS THEIR 1% FOR GOOD 2ND & 3RD QUARTER RECIPIENT

SERENO GROUP ANNOUNCES THE ADDITION OF THE KEEFER REAL ESTATE TEAM 

SERENO GROUP AWARDS THE SERENO GROUP SPIRIT AWARD TO PAT LOONEY 

ROGER KNAPP AND TERRY BALLANTYNE RECEIVE THE 2012 SERENO GROUP COMMUNITY SERVICE AWARD 

SERENO GROUP SANTA CRUZ ANNOUNCES THE CULTURAL COUNCIL OF SANTA CRUZ COUNTY AS THEIR 1ST QUARTER 1% FOR GOOD RECIPIENT 

SERENO GROUP SARATOGA NAMES THE SARATOGA SENIOR CENTER AS THEIR 1% FOR GOOD 1st & 2nd QUARTER RECIPIENT

SERENO GROUP PALO ALTO ANNOUNCES REBUILDING TOGETHER PENINSULA AS THEIR 1% FOR GOOD 1st QUARTER RECIPIENT

2012

SERENO GROUP LOS ALTOS ANNOUNCES PARALYZED VETERANS OF AMERICA AS THEIR 1% FOR GOOD RECIPIENT

SERENO GROUP LOS GATOS NAMES CANCER CARE POINT AS THEIR 1% FOR GOOD RECIPIENT

SERENO GROUP WILLOW GLEN ANNOUNCES LEGAL ADVOCATES FOR CHILDREN AND YOUTH AS THEIR 1% FOR GOOD 4TH QUARTER RECIPIENT

SERENO GROUP PALO ALTO ANNOUNCES FRIENDS OF THE MAGICAL BRIDGE PLAYGROUND AS THEIR 1% FOR GOOD 4TH QUARTER RECIPIENT

SERENO GROUP SANTA CRUZ ANNOUNCES CASA AS THE 1% FOR GOOD RECIPIENT

SERENO GROUP ANNOUNCES NEW “1% FOR GOOD” COMMUNITY PHILANTHROPY PROGRAM

SERENO GROUP WINS BEST REAL ESTATE FIRM IN THE 2012 SANTA CRUZ SENTINEL READER’S CHOICE AWARDS

SERENO GROUP REAL ESTATE ANNOUNCES THE OPENING OF THEIR NEW DOWNTOWN WILLOW GLEN OFFICE

DONATION INSPIRES SANTA CRUZ COUNTY SEARCH AND RESCUE TEAM

SERENO GROUP REAL ESTATE RANKED AS THE #1 TOP WORK PLACE IN THE BAY AREA

SERENO GROUP NAMED AMONG THE TOP BROKERAGES NATIONWIDE FOR OVERALL SALES VOLUME, HIGHEST PER AGENT PRODUCTIVITY, AND HIGHEST AVERAGE SALES PRICE BYREAL TRENDS, INC

SERENO GROUP RANKED 4TH MOST PRODUCTIVE BROKERAGE IN SILICON VALLEY BY THE SILICON VALLEY/SAN JOSE BUSINESS JOURNAL

SERENO GROUP ANNOUNCES NEW PARTNERSHIP WITH RAINMAKER PROPERTIES

2011

SERENO GROUP’S MARY POPE-HANDY NAMED “BEST REAL ESTATE AGENT IN SILICON VALLEY” BY THE SAN JOSE MERCURY NEWS

SERENO GROUP ANNOUNCES THE OPENING OF THEIR NEW DOWNTOWN PALO ALTO OFFICE

SERENO GROUP RANKED AMONG TOP 125 BROKERAGES IN THE NATION FOR OVERALL SALES VOLUME BY REAL TRENDS, INC.

SERENO GROUP RANKED 4TH MOST PRODUCTIVE BROKERAGE IN SILICON VALLEY FOR 2010

2010

CHRIS TRAPANI NAMED TO INMAN NEWS’ LIST100 MOST INFLUENTIAL REAL ESTATE LEADERS OF 2010 

CHRIS TRAPANI FEATURED IN THE SEPTEMBER 2010 ISSUE OF NATIONAL ASSOCIATION OF REALTORS’ REALTOR MAGAZINE

SERENO GROUP RANKED AS THE #1 PLACE TO WORK IN THE BAY AREA BY THE BAY AREA NEWS GROUP’S PRESTIGIOUS TOP WORKPLACES LIST 2010

SERENO GROUP RANKED 4TH MOST PRODUCTIVE BROKERAGE IN SILICON VALLE BY THE SILICON VALLEY/SAN JOSE BUSINESS JOURNAL FOR 2009

SERENO GROUP RANKED AMONG THE TOP 500 BROKERS NATIONWIDE BY THE PRESTIGIOUS REAL TRENDS

SERENO GROUP UNVEILS THEIR NEW SAN JOSE MERCURY NEWS OPEN HOME GUIDE DOUBLE PAGE CENTER SPREAD

CHRIS TRAPANI FEATURED PROFILE IN MARCH 2010 ISSUE OF CALIFORNIA REAL ESTATE MAGAZINE

SERENO GROUP ANNOUNCES THE OPENING OF THEIR NEW SANTA CRUZ COASTAL OFFICE

SERENO GROUP HONORED AS THE BEST NEW MEMBER OF 2009 BY THE LOS ALTOS CHAMBER OF COMMERCE

2009

SERENO GROUP HIRES LISA WILLIAMS AS VP OF RELOCATION AND BUSINESS DEVELOPMENT

SERENO GROUP NAMED A NOTABLE COMPANY TO WATCH FOR SECOND YEAR

SERENO GROUP LAUNCHES NEW WEB SITE

2008

SMALL CAN BE BEAUTIFUL: SERENO GROUP BRINGS BOUTIQUE ATMOSPHERE TO COMMUNITY REAL ESTATE

SERENO GROUP REAL ESTATE OPENS NEW OFFICE

A COUPLE OF SARATOGA BOYS COMING HOME

SERENO GROUP NAMED A NOTABLE COMPANY TO WATCH NATIONALLY BY RISMEDIA

SERENO GROUP RECORDS $500,000,000 IN 2007 SALES VOLUME

2007

CHRIS TRAPANI AND SERENO GROUP A FINALIST FOR BROKER OF THE YEAR

SERENO GROUP SUPPORTS CHICAGO TITLE’S MAKE-A-WISH SOFTBALL TOURNAMENT & WINS THE TITLE ALONG THE WAY

SERENO GROUP HOSTS COMMUNITY E-RECYCLE DAY

SERENO GROUP GAINS BAY AREA GREEN BUSINESS CERTIFICATION

GREAT RACE–AFTER 30 YEARS, IT’S STILL RUNNING

2006

BOYHOOD FRIENDS BEGIN REAL ESTATE ADVENTURE

LOCAL REALTOR TARGETS ALMADEN VALLEY WITH NEW COMPANY, SERENO GROUP

FORMER COLDWELL BANKER PRESIDENT CREATES NEW REALTY FIRM: SERENO GROUP

FORMER COLDWELL BANKER CHIEF OPENS OFFICE IN LOS GATOS

REALTY EXEC TO START NEW FIRM

NEW SERENO GROUP REAL ESTATE OPENS ITS FLAGSHIP LOS GATOS OFFICE

“NEW” REAL ESTATE BROKERAGE BOASTS LOCAL STARS

REALTY EXECUTIVE TO START NEW FIRM

COLDWELL BANKER’S VALLEY CHIEF LEAVES TO START OWN FIRM