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Blog Archives: January 2015 — December 2015

Silicon Valley Business Journal Recognizes Sereno Group as one of the Top Philanthropic Organizations

November 06, 2015
Los Gatos, Calif. – Nov. 6, 2015. Sereno Group was honored as one of the top 50 philanthropic corporate organizations in Santa Clara County for 2014 by the Silicon Valley Business Journal. Sereno Group was recognized as a result of the efforts from its 1% for Good movement. Sereno Group was joined on the top 50 list by prominent Silicon Valley corporations, such as: Cisco Systems, Intel, Lam Research, Nvidia, and Oracle. Out of the 50 organizations named by the Silicon Valley Business Journal, Sereno Group ranked 31st . Sereno Group moved ...

Sereno Group continues its fantastic momentum adding a group of talented sales associates to the fold

October 12, 2015
LOS GATOS, CA—October 2015. Sereno Group announced the addition of several exceptional Realtors across its offices in Silicon Valley and Santa Cruz County. In the third quarter of 2015 Sereno added a remarkable assembly of Realtors, featuring: Nancy Reynolds, Tracey Kroot, Michelle Farrington, Cindy Mueller, Michael Formico, Parker Sharp, Stepfanie Nguyen, Bryan Hanson, Shanne Carvalho, and the Erdal Team (featuring Nil Erdal, Pelin Erdal, and Kevin Swartz). “We have been incredibly fortunate to have such terrific growth so far this year....

Inman News Recognizes Sereno Group’s Website as One of the Nation’s Best

September 22, 2015
LOS GATOS, CA—September 22, 2015. Sereno Group has been recognized by Inman News as having one of the best real estate brokerage websites in the nation. The Sereno Group website ranked in the top 5 in Best Map Search and Best Conversion Strategy. In the beginning of 2015 Sereno Group went through a massive overhaul of its website to modernize and make it more property search and user friendly, and also improve the overall consumer mobile experience. Website technologies are rapidly advancing and becoming more powerful and useful. With that, ...

Sereno Group Expands Its Saratoga Office

August 19, 2015
LOS GATOS, CA—August 2015. Sereno Group announced the expansion of its downtown Saratoga office, ideally located on Big Basin Way. The office and the agents will serve Saratoga, as well as the surrounding communities and areas. Along with the additional office space the company has added several industry experts and accomplished Realtors to work out of the Saratoga office, most notably: Alan Aoyama, Lynne Olenak, Erdal Team (Nil Erdal, Pelin Erdal and Kevin Swartz), Tracey Kroot, and the Faylor Team (featuring John Faylor, Daniel Goni, ...

Sereno Group Recognized as One of the 2015 Top Bay Area Corporate Philanthropist by the San Francisco Business Times

August 03, 2015
LOS GATOS, CA—August 2015. Sereno Group was honored as a top philanthropic corporate organization in San Francisco, San Mateo, and Santa Clara County for 2015 by the San Francisco Business Times. Sereno Group ranked number 56, contributing $421,012 to local charities and community based organizations. Sereno Group’s recognition was the direct result of its 1% for Good movement. This is the first year Sereno Group has been recognized by the San Francisco Business Times for its corporate giving. Sereno Group was joined on the San Francisco ...

Sereno Group Announces the Addition of Alan Aoyama

July 23, 2015
LOS GATOS, CA—July 23, 2015. Sereno Group announced today that Alan Aoyama, one of the most esteemed real estate leaders in the Silicon Valley, has joined the Sereno Group Saratoga office. Alan will join Sereno Group as a Broker Associate. For over twenty years, Alan has built an impeccable reputation through his commitment to the local community, hard work, and his authoritative knowledge of real estate and the local market. “We are honored and tremendously excited to welcome Alan to Sereno Group,” said Chris Trapani, Founder of Sereno ...

Sereno Group Kicks-off the Summer by Adding a Group of Seasoned Agents

July 21, 2015
LOS GATOS, CA—July 21, 2015. Sereno Group announced the addition of several veteran Realtors across its offices in Silicon Valley and Santa Cruz County. In the second quarter of 2015 Sereno added a remarkable assembly of Realtors, featuring: Alan Aoyama, Barbara Manning, Jeffrey Crittenden, Lynne Olenak, Ron Fry, Tom Bradley, Zach King, and the Faylor Team (featuring John Faylor, Daniel Goni, Michael Lauck, and Teri Lewis). “Each of these individuals bring their own perspective, unique experiences, knowledge, enthusiasm, generosity, and ...

5 questions with ICSF speaker Chris Trapani

July 06, 2015
We caught up with Trapani and asked him five questions about his real estate philosophy: 1. What’s something about the real estate industry you believe that others don’t? We are naive about the many different tech and alternative platforms hitting the market at an ever-increasing rate and the potential for structural change as to how real estate may be transacted in the future. However, what I do know is that most of these unproven ideas are currently being founded and sustained by easy funding during the opportunist phase of the growth ...

REAL Trends Ranks Sereno Group Among the Top Brokerages in the Nation

June 24, 2015
LOS GATOS, CA—June 2015. Sereno Group announced today the company has been named to the prestigious REAL Trends 500 Report of the nation’s top producing brokerages, solidifying their reputation as a national market leader. For 2014, Sereno Group ranked 56th in overall sales volume and sixth in highest average sales price. Additionally, Sereno Group has been on an impressive five year run ranking 28th in the nation for overall sales volume increase over the past five years. Sereno Group’s 2014 sales volume is represented by $2.4 Billion in ...

The Why Behind Housing’s Low Inventory Levels in Silicon Valley

June 09, 2015
There has been a great deal of discussion regarding the persistently low housing inventory levels throughout the nation. Very little, however, has been written about the reasons why inventory levels are so low, especially following the economic disruption of 2008-2011. Understanding the why can be helpful in predicting how these factors may influence longer-term supply levels and future appreciation potential. This knowledge may also shed light on why inventory may remain constrained over the long run. In the second half of 2011 we began ...

Sereno Group Starts the Year Strong by Attracting a Bevy of Skilled Realtors

May 19, 2015
LOS GATOS, CA—May 2015. Sereno Group announced the addition of several skilled Realtors across its offices in Silicon Valley and Santa Cruz County. In the first quarter of 2015 Sereno added an impressive group, featuring: John Kost, Keli Hemingway, Aileen La Bouff, Katie Williams, Cindy Woodward, Nick Marini, Shaena Strubing, Brandi Tate, and Jane Shen. Each of these individuals bring a creative, community-minded professionalism that blends with Sereno Group’s ethos. “We are experiencing tremendous and exciting growth. In addition to adding ...

Sereno Group Opens Its 8th Office

May 05, 2015
Our Westside Santa Cruz Team extends Sereno Group’s presence to one of the most beautiful and picturesque areas of the world. The coastal market embodies the true spirit of California living: a lifestyle offering incredible closeness to the natural world and a sophisticated awareness of its exclusivity and uniqueness. A number of Santa Cruz coastal homes are owned by people with a primary residence in Silicon Valley. We understand the buyers most likely to purchase your home live in our existing marketplaces and have confidence in Sereno ...

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