Sereno Group Real Estate Opens New Office

October 20 2008
October 20 2008

LOS ALTOS, CA—October 20, 2008. Sereno Group Real Estate announced plans to open a state of the art Los Altos office, as well as the hiring of co-manager Alicia Nuzzo, long time Los Altos agent Alice Nuzzo and 17 additional, full-time, experienced Realtors.

The new office will be located at 369 South San Antonio Road, Los Altos. Karen DeBoer and Tollgate Interiors will oversee the design and execution of the office creation, which will reflect Sereno Group’s philosophy of respecting and utilizing the natural environment along with cutting edge technology.

The hiring of the Nuzzos and the experienced group of agents is representative of Sereno Group’s strategy of opening in a new market with very reputable and top producing agents. Alicia Nuzzo most recently served as Branch Manager of the Coldwell Banker Los Altos San Antonio office. Alicia is highly regarded for her success in sales, management and for her involvement with the Silicon Valley Association of Realtors and the California Association of Realtors. She will co-manage the office with Chris Trapani, President and CEO of Sereno Group, who has moved his office to Los Altos to oversee daily operations.

Alice Nuzzo comes to Sereno Group as one of the most respected Realtors on the peninsula with over 30 years of experience. A longtime resident of Los Altos Hills, Alice was a founding co-owner of Seville Properties in 1979. Through her leadership, Seville Properties became recognized as one of the leading brokerages in the area for its high standards of professionalism and productivity. Alice has received numerous production and achievement awards recognizing her success in real estate and for her involvement and care for people and the community.

“We could not be more thrilled and honored to be working with this experienced group in our efforts to open our new Los Altos office,” said Chris Trapani, “I have known and respected all of these individuals for many years, especially Alice, who is a legend in Silicon Valley real estate.”

The combined average annual production of this founding group of experienced agents is approximately $200 million. Sereno Group plans on hiring an additional 25 to 30 experienced agents over the next several months as they prepare to open their permanent Los Altos office which will bring the estimated annual office production to over $400 million. Sereno Group is projecting the company will have 120 agents working from their 3 locations (Los Gatos, Saratoga and Los Altos) by the first quarter of 2009, producing between $800 million and $1 billion in annual sales volume. This would continue to solidify Sereno Group’s position of having the highest per agent productivity as compared to all other residential real estate firms in Silicon Valley and will firmly position the company within the Top 4 most productive residential real estate firms in the area.

For more information, please visit: www.serenogroup.com